Today is daffodil day. I don’t know if that is an official term but today volunteers from the Cancer Society of New Zealand are out and about on the streets collecting money for research into this most pernicious disease.
The website assures us that 88% of money collected “goes towards vital scientific research into the causes and treatments for all types of cancer, as well as providing a wide range of support services, information, health promotion and education programmes to reduce cancer risk, awareness campaigns and practical support for people affected by cancer.”
The daffodil with its spring connotations and cheerful yellow bloom is the symbol of the Cancer Society and when you donate money you are offered a plastic one to pin to your clothes or a sticker.
The streets of Wellington are grim and grey today but there are bright yellow spots of hope tied to lampposts and blossoming on sombre civil service suits. The ladies I spoke to were eating muffins that had been donated to them by a café across the road. Apparently cancer affects one in three New Zealanders. We cannot be unmoved.
If you can’t find a ‘daffodil seller’ – and they’re pretty easy to spot – you can also donate through the Cancer Society of New Zealand website. I urge you to wear your daffodil with pride and help to battle this disease, which has such devastating consequences.